+41 27 481 14 05


Tudor is a brand of watches created in 1926 and bought by Hans Wildorf, creator of Rolex, in 1936. The initial purpose of Tudor is the manufacture of quality watches at more affordable prices than those of the parent company Rolex.

This monumental decision marked the birth of the Tudor brand, a collection of unique and striking watches inspired by innovative techniques and a keen sense of style.

Rich in an adventurous and pioneering legacy, Tudor continues to pay tribute to Swiss watchmaking in all its excellence and to respect the iconic lines and models that have paved the way for the brand. Its timeless design combined with the perfection of detail allows nowadays Tudor to remain a key name in the world of luxury watches.